IP Address Data

Accurate data + knowledgeable service: Choose the GeoPoint package that meets your needs.

Learn More

IP Reputation

Score IP addresses. Know fraud risks.

Learn More

Custom GeoPoint

Custom GeoPoint-for expanded coverage and accurate IP address geolocation

Learn More

Neustar IP Intelligence Helps You:

Optimize your site with website personalization
Display market-specific offers, pricing and visuals to increase time on site and drive conversions.

Comply with geographical restrictions
Avoid selling products or taking wagers in prohibited areas.

Reduce online fraud
Identify threats in online financial transactions, user registration, ad click and network traffic based on the “Risk Score” of that IP address. Compare IP addresses with billing addresses of credit cards in process. Flag suspicious transactions and protect your bottom line.

Target online advertising
Target ads by location, industry and business. Improve response with customized offers and creative. Reduce wasted impressions and get measurable results.

Analyze web traffic
Evaluate traffic in real time and complement your existing website analytics. Further segment traffic and gain insight into customer behavior.


Find out how Neustar can help you succeed in the connected world.

Contact Us Give us a call 1-855-898-0036


Client Success

BSkyB + IP Intelligence

Learn how BSkyB manages digital broadcast rights to keep in compliance.

Client Success

Swiftcover + IP Intelligence

Learn how this insurance provider screens for and stops fraudulent web transactions.


Product Resources

Fight Fraud with Identity Intelligence

Real-time consumer identity data + IP intelligence = layered fraud defense.