To better understand the state of omni-channel, Multichannel Merchant and Neustar conducted an extensive study on marketers’ omni-channel priorities and challenges across the customer lifecycle.
View this webinar recording where we share key findings from the research and industry benchmarks, as well as the new best practices for achieving omni-channel personalization, including:
- When the majority of marketers believe they will implement an omni-channel strategy
- What the biggest challenges and pain points are for marketers in implementing omni-channel strategies
- How industry leading marketers are quickly implementing data and analytics best practices to stay ahead