News and Events

TARGUSinfo Enhances On-Demand Verification Solutions with New Prepaid Mobile Phone Indicator

May 9, 2012

Risk Management Clients Now Have More Insight to Help Mitigate Fraud

May 9, 2012

STERLING, VA - TARGUSinfo, a Neustar company and the trusted real-time information services and analytics provider, today announced the addition of a prepaid mobile phone indicator to the suite of TARGUSinfo’s On-Demand Verification solutions. Building on TARGUSinfo’s unmatched database of U.S. wireless phone numbers, the prepaid indicator enhances the capabilities of risk management professionals by verifying, in real-time, if a phone number is associated to a prepaid mobile phone.

With prepaid mobile phones sometimes being used to cover up fraudulent activities, knowing this information helps risk management professionals guard against fraud, and improve their efficiency in verifying hard-to-find contact information.

“Fraud remains a persistent challenge for many types of businesses, especially retailers and financial institutions operating online,” said Mitchell Young, senior director of Risk and Payment, TARGUSinfo. “Our clients consider us to be a trusted, authoritative provider of name, phone number and email verification solutions to help them overcome this challenge. With eighty percent of the U.S. mobile phone numbers in our database, we continue to focus on verifying good, low-risk transactions, and identifying potentially high-risk individuals.”

TARGUSinfo’s analysis of data files from clients across a variety of industries found that, of mobile phone transactions, prepaid phones are used approximately seven percent of the time in the eCommerce market, and nearly four percent of the time in credit card applications.

TARGUSinfo’s On-Demand Verification solutions enable risk management professionals to:

  •  Automatically approve more transactions by linking a mobile phone number to verified subscriber data.
  • Identify higher risk prepaid mobile phone numbers for further review to reduce risk.
  • Reduce order cancellations by leveraging more than 100 data sources to verify contact information in one click.
  • Optimize fraud detection by adding additional data in front-end automated order decisions.

TARGUSinfo’s On-Demand Verification solutions enable clients in a variety of industries to accurately confirm name, address, landline phone, mobile phone and email address information in real-time. TARGUSinfo delivers unparalleled intelligence using its real-time engineering platform IANSM (Identifiers, Attributes and Network). IAN powers a broad suite of complementary, multichannel consumer information solutions–including Identification, Verification, Scoring, Location, Caller ID, Online Display Ad Audience Marketing and Real-Time Analytics–to help clients make informed, actionable decisions in real-time when interacting with large volumes of consumers, one interaction at a time.

About TARGUSinfo, a Neustar company
TARGUSinfo is trusted real-time information services and analytics company, and the only provider with IAN (Identifiers, Attributes and Network), the authoritative on demand insight engine. IAN powers a broad suite of complementary, multichannel consumer information solutions–including Identification, Verification, Scoring, Location, Caller ID, Online Display Ad Audience Marketing and Real-Time Analytics–to help clients make informed, actionable decisions in real-time when interacting with large volumes of consumers, one interaction at a time. As a result, America’s top brands rely on TARGUSinfo’s authoritative, current and secure solutions to improve audience interactions, increase conversion rates, optimize customer experiences, as well as reduce transactional risks and costs. Headquartered in Sterling, Va., TARGUSinfo is a division of Neustar, a trusted, neutral provider of real-time information and analysis to the Internet, telecommunications, entertainment, advertising and marketing industries throughout the world. Neustar applies its advanced, secure technologies in routing, addressing and authentication to its customers’ data to help them identify new revenue opportunities, network efficiencies, and institute cybersecurity and fraud protection measures.  For more information, visit TARGUSinfo.com and Neustar.biz.