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Neustar Labs

Moving Telephone Numbers Into the Internet Age

Tom McGarry explains how our current system of telephone numbers developed and why rapid changes in Internet and communications technology require an evolution in our system.

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Blog by Mark Pilipczuk

Four Ways to Improve Your Super Bowl Ad

February 3, 2012
Whether you are a football fan or not, all eyes will be focused on the television come Sunday, Feb. 5th for one reason. The Super Bowl. But not all eyes will be focused on the game. The ads get just as much attention as the players do. The media spend as much space discussing the [...]

Blog by Erin Bush

STEM: Virginia Leaders Stress Student Readiness

February 3, 2012
Today, in an opinion piece in the Roanoke Times entitled “Online partnership points to future success,” Governor Robert F. McDonnell and U.S. Senator Mark Warner called for creative public-private partnerships to help prepare Virginia students for jobs in science, technology, engineering and math (STEM). They pressed the need for bridging the digital knowledge divide to [...]

Blog by James Yu

How to Name Your M2M Device

February 2, 2012
A standard method for naming and addressing Machine to Machine (M2M) devices is going to be critical as these devices proliferate. A standard method will ensure that the devices are useful to the widest group of people, are interoperable among many networks and services, and propagate as useful tools for all. There are many ways [...]

Blog by Kim Murphy

A New Year, A New World for Digital Rights Management

January 27, 2012
As long as the entertainment industry has been around – be it in the form of movies, TV shows, games, or music – consumers have had to first choose the media platform before they could listen, watch, or play. Way back when, that meant you invested in a record player or cassette deck, only to [...]

Blog by Tom McGarry

Telephone Numbers Are for People, Not Machines

January 25, 2012
Through the years, new technologies and capabilities have been so popular they put a strain on numbering resources. Cell phones and faxes were blamed for many area code exhausts in the ‘80s and ‘90s. After the Telecommunications Act of 1996, when competition for local telephone service was introduced, we witnessed the greatest threat to area [...]

Blog by Tom McGarry

The Story of 500 Numbers

January 25, 2012
In the mid-’90s the Federal Communications Commission held an auction of spectrum for what they called Personal Communications Service (PCS). PCS was supposed to be different from cellular because the spectrum was friendlier to small, low power devices. In the end technology advanced quickly and this turned out to be additional spectrum for existing and [...]

Blog by Erin Bush

Digital Literacy and STEM Go Hand in Hand

January 24, 2012
Here’s a staggering statistic. Last summer, the U.S. Department of Commerce published a report stating they expect job opportunities in science, technology, engineering and math—typically called ‘STEM’ fields—to grow by 17 percent by 2018 [PDF]. Sadly, current predictions state that American-educated workers will fill only a small number of those available jobs. But this does [...]

Blog by Erin Bush

Evaluate the Real Risks and Benefits of gTLDs

January 18, 2012
What would you do if you could secure your brand in an innovative way? Not just as www.yourbrand.biz, but truly own the entire web address with an entirely new domain structure that would allow you to own “.yourbrand.” Would you apply? Your fellow marketing professionals are facing this same decision as the Internet Corporation for [...]

Blog by Erin Bush

My Digital Life Kentucky Launch

January 17, 2012
Last week, we announced that we’re partnering with EverFi, Inc., a leading education technology company, to provide an innovative, online student experience to all Kentucky schools interested in teaching and certifying their students in digital literacy skills and responsibility. Entitled “My Digital Life,” the program is designed to teach kids how to be better online [...]

Videos

Videos

 
If a picture is worth a thousand words, then informative videos on relevant topics important to you are worth a great deal more. The Neustar video archive below gives you an all-access pass to our news, views, information, events and much more. You’ll hear from our leadership, as well as subject matter experts in telephone number management, IP, DNS, web performance and security. You’ll hear from Neustar and other leading industry innovators.

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Webcasts

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Imagine being in the same room as Neustar’s brightest subject matter experts as they discuss the most current developments in communications. Now, imagine being able to do so any time you like. The Neustar webcast archive below gives you an all-access pass to our most eye-opening and up-to-date presentations.

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Downloads

Downloads

 
Thoughtful analysis. Bold opinions. Collaborations with top analysts. Game-changing suggestions for real-world applications. You can find them all within a Neustar whitepaper – still one of our most popular and enduring communications vehicles.

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