Marketing Analytics & Segmentation
Identify your most profitable audiences with ultimate precision, relevance and speed—for all of your outbound and inbound marketing initiatives.
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Marketing Analytics, Customer Acquisition, Lead Scoring & More Solutions
Make Every Interaction Count
Neustar offers a complete suite of complementary, multi-channel solutions powered by IANSM (Identifiers, Attributes, Network)—our authoritative, market-proven insight engine.
With these solutions, organizations can make informed, actionable decisions when interacting with large volumes of prospects and customers at any point in the customer lifecycle—from analytics and segmentation, to promotion through retention—delivering relevant, compelling and consistent experiences in real time, one customer at a time.
Customer Acquisition
Use real-time, data-driven consumer insights to execute relevant, compelling marketing campaigns with individualized customer treatment to boost sales.
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Identification and Verification
Identify your best leads and manage risk by verifying inbound inquiries on consumer-initiated interactions—on the Web, in online forms, by phone or at the point-of-sale.
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Scoring
Know more about who you’re interacting with to further customize customer experiences at the crucial moment they make contact.
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Customer Retention & Up Sell
Gain knowledge and actionable insights about your customers in sub-second speed to increase their satisfaction, loyalty and lifetime value.
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Communication Service Providers
Join the largest independent provider of CNAM services. We enable you to deliver the most accurate and consistent CNAM display available, while eliminating brokerage fees and controlling costs and prices. Our comprehensive solutions include landline, wireless network and wireless Apps, CNAM storage and directory listings management.
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AdAdvisor
Leverage verified offline consumer information into the world of targeted online advertising—with privacy friendly, anonymous insights to reach online audiences highly predisposed to your products and services.
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Manage and distribute your business listings to the largest, most trusted Local Search network on the Web.
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