Latest Articles

The Shadow Over Our Competitive Smartphone Economy

The global launch of the iPhone 6 has once again revealed a dynamic market for mobile phones in which local number portability is the lynchpin for consumer choice. Steve Edward writes about how this market could be interrupted the next time a mega-device is launched, should an untested Local Number Portability Administrator be unable to handle the consumer response.

What Do Ecommerce Shoppers Want? It’s Simpler Than You Think.

Want to provide a better ecommerce customer experience? New research shows customers' expectations are simpler than you think.

Infographic: How marketers fare with personalization

Check out this infographic that illustrates the challenges marketers face with personalized marketing.


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Data Management Best Practices Webinar

Watch this video webinar on data management best practices for marketing teams & learn how to acquire, manage & integrate your most critical customer data.